GhostofAlanGow
Member
- Joined
- Jan 4, 2020
- Messages
- 482
I've often wondered why in football (and other professional sports) does private investment need to entail ownership or part ownership. In the arts, museums, charitable and university sectors a lot of funding comes from gifts and legacies. Many of these donations play to wealthy people's vanity, but it brings in big amounts of money and it doesn't require a shift in owner.
I guess we already do a bit of this with commercial sponsorship, but why not individuals?
Does the club have a simple offer encouraging people to leave a legacy to the club in their Wills? It would be a simple place to start. Most people if they chose to leave something would give just a few quid, but wealthy donors are out there. Often the biggest obstacle to accessing this kind of resource is an initial ask.
I guess we already do a bit of this with commercial sponsorship, but why not individuals?
Does the club have a simple offer encouraging people to leave a legacy to the club in their Wills? It would be a simple place to start. Most people if they chose to leave something would give just a few quid, but wealthy donors are out there. Often the biggest obstacle to accessing this kind of resource is an initial ask.