As a 68-year-old, I reckon I would look like a complete prat wearing that, walking down the main street (especially where I live in Morecambe!!). At least it would start a few conversations and brand awareness, I suppose, is what it is all about.
Not much different to last seasons away strip. We seem to do quite well in bright yellow so I'm all for it. Couldn't really care less what strip we wear, its only about the results for me as I never buy a kit anyway